MatriQ by SmartQ.tv
Sports Bar Automation Platform

Take control of your restaurant and sports bar investment.

MatriQ by SmartQ.tv helps you fully automate Audio, Video, Lighting, floorplan routing, and more, so your team can operate faster and your TV packages deliver measurable value every day.

Run SportsQ Sporting Schedule automation, daily emailed TV guides, proactive notifications, On Screen Marketing campaigns, and live source orchestration from one secure control experience.

MatriQ preview slide 1 MatriQ preview slide 2 MatriQ preview slide 3 MatriQ preview slide 4 MatriQ preview slide 5 MatriQ preview slide 6 MatriQ preview slide 7 MatriQ preview slide 8 MatriQ preview slide 9
24/7System Visibility
1 UICentralized Control
Multi-SiteRemote Friendly
API ReadyAutomation Hooks

Built For Daily Operations

MatriQ is purpose-built for busy locations that need reliable, repeatable control over every screen and zone, with less manual switching and fewer missed game moments.

SportsQ Sporting Schedule

Automatically track games, map events to channels, and coordinate auto-tunes across decoders, zones, and video walls.

Daily Emailed TV Guide

Send polished daily guide summaries to managers and operators so every shift starts with a programming plan.

Notifications & Alerts

Get schedule, system, and device alerting for status changes, offline hardware, and key programming events.

On Screen Marketing

Launch overlays and promotional campaigns by time, location zone, and audience to monetize display inventory.

Audio + Lighting Control

Control DSP zones, quick audio assignments, smart lighting groups, thermostats, and scene-ready ambiance settings.

Floorplan + Video Walls

Operate by floorplan, manage split layouts, and orchestrate multi-TV walls with intuitive visual controls.

AI Auto Scheduler

AI-driven scheduling that keeps every receiver productive, every zone intentional, and every shift focused on service instead of manual channel chasing.

Auto Scheduler ingests SportsQ daily event availability, computes valid DirecTV matches within the location's subscribed package, and places events using a weighted algorithm tuned for live venue operations.

The scheduler evaluates audio-eligible sources, home-team and league priority, event rating, receiver availability, and active business rules to produce non-conflicting assignments throughout the day.

  • Prevents duplicate receiver-channel assignments so two receivers are not left burning the same event feed at the same time.
  • Generates approved completion routing and transitions based on live status, not only estimated end times, to avoid dead screens after overtime delays.
  • Uses fast pollers for start detection, halftime windows, UFC walkout handling, and event completion actions with real-time correction behavior.
  • Supports automated audio pivots: switch to house music during halftime or walkouts, then automatically restore event audio at resume.
  • Includes operator controls such as DirecTV remote override behavior. If override is disabled, channels auto-return to scheduler assignments.
  • Offers owner/operator tuning for league priority, team handling, channel exclusions, source protection, and completion-channel policy strategy.
Auto Scheduler view 1 Auto Scheduler view 2 Auto Scheduler view 3 Auto Scheduler view 4 Auto Scheduler view 5 Auto Scheduler view 6 Auto Scheduler view 7 Auto Scheduler view 8 Auto Scheduler view 9

Integrations That Matter

Designed to work with real venue hardware and services, while staying flexible for future expansion.

DirecTV Rockbot Toast POS Kasa Shelly LEA Professional Matter Honeywell/Resideo Digisynthetic AtlasIED Tailwind Ragdo Lutron Sonance

More integrations are coming soon and frequently added. Special integrations are available upon request and typically implemented within 30-60 days based on availability.

Guest Access Control

MatriQ Guest Access Control enables booth-level TV interaction through table-specific QR codes and the MatriQ Guest Access Connect experience.

QR + Public Wi-Fi Pairing

Guests scan a table QR code from their phone while connected to the location's public Wi-Fi to open the control page instantly.

Secure On-Screen Pairing Code

A pairing code appears on the TV so only in-seat guests can control that booth display.

Booth TV Control

Guests can tune booth TVs to assigned encoders or DirecTV receivers and adjust local TV volume.

Live SportsQ Visibility

Show current SportsQ schedule details so guests can quickly choose upcoming and in-progress matchups.

POS-Triggered Welcome + Goodbye Overlays

With POS integration enabled, MatriQ can show Welcome Overlay's when table checks open and Goodbye Overlay's when payment is received.

Guest Check View in Connect

Allow guests to view their live check directly from the MatriQ Guest Access Connect experience.

POS Menus in Connect

With POS menu integration enabled, guests can browse food and drink menus directly from the MatriQ Guest Access Connect experience.

External Links

Show table-friendly quick links such as online ordering, reservations, loyalty, promotions, or other venue-specific actions.

Social Media Links

Give guests direct access to the venue's social media channels to support engagement, follows, and repeat visits.

Manager Call Webhook Notification

Guests can request assistance from their phone, and MatriQ can trigger a Manager Call webhook notification for staff response workflows.

Guest-Friendly, Operator-Safe

Provide an engaging customer experience while keeping location-wide system controls protected.

Guest Access is designed to feel instant for the customer and controlled for the operator. Guests simply scan the table QR code or visit connect.matriq.tv, enter the pairing code shown on that table's TV, and gain access only to that specific booth experience.

The security model is intentionally table-scoped. Pairing is tied to the in-seat display, access can be limited to approved controls only, and venue-wide admin actions remain protected from the guest flow. That gives operators confidence while still making the experience feel modern and frictionless.

Beyond TV control, Guest Access can become a lightweight guest engagement layer. Venues can expose POS-powered food and drink menus, curated external links such as ordering or rewards, and direct social media links, all inside the same mobile experience guests are already using at the table.

Guests love it because it removes the usual wait and guesswork. They can quickly change to the game they want, see what's on, browse menus, view checks when enabled, open venue links, connect with the brand on social, use Manager Call when they need help, and interact with the TV from their own phone without downloading an app or asking staff for help every time.

SmartQ.tv Platform Integration

SmartQ.tv is the broader operations and engagement platform around MatriQ, designed to connect venue control, communications, and growth workflows.

What SmartQ.tv Delivers

A modular platform for daily operations that can include SportsQ schedules, SMS marketing, digital campaigns, guest engagement, and more.

Why Link MatriQ Devices

Connected MatriQ systems gain better remote visibility, cleaner multi-location consistency, and stronger automation outcomes across shifts.

Operational Benefits

Reduce manual touch points, align teams on repeatable workflows, and improve execution during peak traffic windows and major game days.

Business-Level Value

Bridge technical control with venue strategy so programming, promotions, and device operations support revenue and guest experience goals.

MatriQ Gateway Cloud Backup

Gateway settings are securely backed up in the cloud, so if hardware fails or needs replacement, recovery is faster and owners/operators keep peace of mind.

Scales With Your Roadmap

As your locations adopt additional SmartQ.tv services, MatriQ remains the control foundation while new modules layer in without a full reset.

Explore The Full Platform

Visit SmartQ.tv to review modules, integrations, and deployment options available for your venues.

Learn more at smartq.tv.

Control Layer + API Availability

MatriQ provides practical API endpoints and control workflows for schedules, routing, health status, reporting, and inventory, giving your team room to automate beyond manual UI actions.

Operational APIs

Programmatic access for guide status, scheduling, source actions, device operations, and configuration sync.

Event-Driven Workflows

Run daily jobs, auto scheduler outputs, and alerting pipelines that reduce repetitive shift tasks.

Affordable Automation Model

Replace expensive manual overhead with scalable automation that protects package spend and boosts output.

Sports bar TV environment

MatriQ Encoders/Decoders

The easiest AV-over-IP deployment path for sports bars, hospitality venues, houses of worship, and retail.

Plug & Play 4K@30Hz Video Wall up to 8x8 Auto-Scaling RS232 CEC PoE Managed/Unmanaged Switch One-to-One / One-to-Many / Many-to-Many

Plug & Play

True zero-configuration setup with standard Ethernet switches. No complex switch programming required.

Visual Control

Route sources, manage walls, and trigger actions from touchscreen or desktop without external control complexity.

Video Wall

Build distributed matrix walls up to 8x8 with fast layout control for game-day operations.

Fast Switching

Auto-scaling supports fast source transitions for matrix and video wall experiences.

CEC Power

Control display power through HDMI CEC actions integrated with MatriQ scenes and schedules.

PoE Networking

Power over Ethernet support simplifies install and reduces rack/cable overhead.

  • Build a flexible 4K HDMI-over-IP matrix with long-distance extension up to 394ft / 120m using encoder/decoder pairs.
  • Supports HDMI audio extraction, PoE operation, RS232 pass-through, seamless switching, and complete API-driven workflows.
  • Image flip is available on 4K decoders for upside-down mounted video wall displays.
  • Supports one-to-one, one-to-many, and many-to-many distribution topologies.
Plug & Play 1080P@60Hz Video Wall up to 8x8 Auto-Scaling RS232 CEC PoE Managed/Unmanaged Switch One-to-One / One-to-Many / Many-to-Many

Plug & Play

Works with universal Ethernet switches and requires no switch-side IGMP or VLAN tuning to get started.

Visual Control

Simple visual source control across distributed displays, matrix routes, and wall outputs.

Video Wall

Flexible distributed 1080p matrix and wall support up to 8x8 for large-format venue display groups.

Fast Switching

Decoder-side auto-scaling enables rapid, seamless source switching across matrix and wall destinations.

CEC Power

Single-workflow power actions through CEC align displays with opening, closing, and event transitions.

PoE Networking

Encoder and decoder PoE support reduces install complexity while preserving full control capability.

  • Zero-configuration 1080p AV-over-IP deployment with HDMI input at encoder and HDMI output at decoder endpoints.
  • Supports HDMI audio extraction, PoE, RS232 pass-through, and scalable matrix distribution workflows.
  • Note: image flip is not available on 1080P decoders and is only available on 4K decoders.

Power + Action Orchestration

MatriQ coordinates power and device actions across AV, source, and environmental systems from one control layer.

Power Control Options

Power on/off actions via IP power control, HDMI CEC, RS232 power control, and custom driver builds when needed.

Unified Command Actions

Run coordinated actions for DirecTV receivers, decoder source assignments, video wall actions, smart devices, and DSP zones.

Automation At Scale

Schedule-driven or event-driven automation for opening/closing routines, game-day transitions, and exception handling.

Interactive Demo

Switch between user and admin experiences below. This demo shows how a live location can be operated remotely from a standard PC workflow.

Why operators choose MatriQ: consistent game-day execution, lower labor friction, more package value capture, and better control outcomes across Audio/Video/Lighting with a single system.

Get In Touch

Tell us about your venue goals and we will map a right-sized MatriQ rollout plan for scheduling, audio/video control, lighting, and integrations.

What You Get

  • Control plan tailored to your floorplan, screens, and zones.
  • SportsQ schedule strategy and daily guide automation setup.
  • Integration fit check: DirecTV, Everpass, Rockbot, smart devices, DSP.
  • Implementation timeline and affordability-focused rollout guidance.
  • Signal-flow and source-mapping recommendations for major game windows.
  • Operational training outline for managers and shift leads.
  • Phase-based roadmap for remote control, alerts, and on-screen promotions.
  • Custom integration scoping with implementation targets when requested.
  • Use the interactive Quote Builder for full package sizing

Tell us your venue goals and we will map a right-sized MatriQ deployment plan.